There is no statement that any jobs saved are permanent and certainly no statement that the long term strategy is to build in the U.K.
Remember, Norton don’t really even have a ‘factory’ at least not in any conventional sense of the word. They have a fabrication shed, some machining cells (on lease, and no doubt already returned), and they assembled bikes in little more than an open plan office space! Even the so called ‘new factory’ for the 650s is really just an empty shell, AKA a barn.
What am I getting at? There is no real manufacturing infrastructure in the U.K. for TVS to ‘keep’. They will want more volume out of the Norton brand than SG was ever able to get. That means they’ll need proper manufacturing facilities.
They may build a new factory in the U.K. and I hope they do. But I’d be very surprised...
Even on this forum, most people state how they don’t care where their Thaiumphs are made, it’s not important to be made in Britain, etc...
If that’s the prevailing opinion of the market then TVS would be daft to start from scratch in U.K. Its just too expensive when compared to their other options.
My money is on them building bikes in the U.K. initially as it’ll be the quickest way to get things rolling again, and then they will migrate to the countries where they have experience, established supply chains, etc.